My Senior Capstone is a marketing proposal for the online beauty brand Glossier.

 

Glossier on Tour is a touring pop up shop through collaboration with Nordstrom that will take place Friday-Sunday in a different city each weekend of the summer.

 

With a full product selection, exclusive tour merchandise, Glossier representatives, and in shop events, Glossier on Tour provides Glossier with the means to interact with their current customer base while introducing Glossier to knew customers!